Google Reviews QR Code Generator — Free, Branded & Trackable
Make it easy for customers to leave Google reviews. Use the free Google review QR code generator below to turn your review link into a branded QR code — add your logo, design and preview it with no account and no coding. Downloading a PNG takes a free account, no card — SVG and PDF come with any paid plan or the one-time Download Pack.
Pattern
Eyes






Overview
What Is a Google Review QR Code?
A Google Review QR code is a scannable code that links directly to your Google Business Profile (formerly Google My Business) review form. When a customer scans it with their phone camera, they land on a blank review page, ready to write, no searching required.
For local businesses, this removes the single biggest barrier to getting reviews: friction. Google's own local-ranking guidance says that more reviews and positive ratings can help your business's local ranking — it treats them as part of prominence, alongside relevance and distance. More reviews mean higher visibility in Google Maps and the local pack, which means more customers finding you. It's one of the most impactful QR codes for business you can create.
This guide covers three free methods to create your Google Review QR code: downloading directly from Google, building one with your Place ID, and using QRKIT's generator with full branding and tracking. Pick the method that fits your needs.
Reviews don't only live on Google, and the other platforms don't all play by Google's rules. If you came here for a Yelp or Tripadvisor QR code, read that section first — Yelp's own guidelines tell businesses not to ask for reviews at all, which changes what your code should point at and what you should print underneath it.
Step-by-step
How to Find Your Google Review Link
Before you can create a QR code, you need your Google review link. This is the most common sticking point. Here's exactly how to find it.
Search for Your Business on Google
Open google.com and type your exact business name. Your Google Business Profile should appear as a panel on the right side of the search results (desktop) or at the top (mobile). Make sure you're signed into the Google account that owns or manages the business profile. You won't see the review options otherwise.
Can't see your Business Profile? You may need to verify ownership first. Visit business.google.com to claim your listing. It's free.
Open “Get more reviews”
In your Business Profile, select “Read reviews” and then “Get more reviews.” Google shows a shareable review link and, on desktop, a QR code. Do this step on a computer: Google documents that review QR codes can only be generated in a desktop browser, not on mobile.
Copy the Review Link
Click “Copy link.” This is the URL you'll use to create your QR code. The link format looks like:
https://g.page/r/YOUR-BUSINESS-ID/reviewYour review link is just a URL, so you can turn any URL into a QR code the same way.
Alternative method (Place ID)
Go to Google's Place ID Finder (developers.google.com/maps/documentation/places/web-service/place-id), search for your business, and copy the Place ID. Then build your review URL:
https://search.google.com/local/writereview?placeid=YOUR_PLACE_IDDon't have admin access?
If your Google Business Profile is managed by a marketing agency, franchise HQ, or a team member, ask them for the review link. They can find it using the steps above and share it with you. For multi-location franchises, each location has its own review link. Contact your regional manager or the person who verified each location's profile.
Beyond Google
Yelp and Tripadvisor QR Codes: What Each Platform Allows
The generator above works for any review platform, because a review link is only ever a URL. What changes from platform to platform is how you get that link — and, on Yelp, whether you should be asking for reviews at all. Read the block for your platform before you print anything.
Yelp QR Code
So build a “Find us on Yelp” code, not a “leave us a review” code. Point it at your Yelp business page rather than a review form, and caption it accordingly. Same QR code, same two minutes of work — and it does not put your rating at risk.
Your Yelp business page URL is the one to use. Yelp's own developer documentation shows a business page as https://www.yelp.com/biz/molinari-delicatessen-san-francisco, so the shape is:
https://www.yelp.com/biz/your-business-name-cityDon't try to spell that slug out from your business name — Yelp assigns it, and it disambiguates duplicates in ways you cannot guess. Open your Yelp page in a browser and copy the URL out of the address bar, then paste it into the generator above as a URL code.
What Yelp says you may do instead
Yelp publishes its own guidance on earning reviews without asking. It lists a “Find us on Yelp” sticker you can request from Yelp for your storefront or service vehicle, in-store signage letting people know they can find and engage with your business on Yelp, responding genuinely to the reviews you already have, and reusing existing reviews across your website, business cards and marketing. A QR code that opens your Yelp page sits inside that pattern. A QR code captioned “scan for a 5-star review” sits outside it. Yelp's request page says stickers go out once a month; anything else about eligibility, cost or shipping is Yelp's to set, so check that page rather than taking ours for it.
If you drop a logo in the middle of the code
Yelp's Brand Center asks you not to use the standalone Yelp logo in connection with your business, and to use the “Find us on Yelp” logo instead. It also asks you not to use Yelp branding in any way that creates confusion about Yelp's sponsorship, affiliation or endorsement of your business. That applies to the centre of a QR code as much as to a poster, so either use the approved “Find us on Yelp” asset or use your own logo and put the wording in the frame caption.
Tripadvisor QR Code
Tripadvisor is the opposite case: the constraint isn't policy, it's that there is no review-link pattern we can responsibly hand you. Tripadvisor does not publish a documented URL template for review links, and its site refuses automated requests, so we will not print a fill-in-the-blanks format here and let you discover it was wrong after the posters came back from the printer. Get the real link from Tripadvisor itself:
- 1Search Tripadvisor for your hotel, restaurant or attraction and open your own listing.
- 2Use the write-a-review control on that listing, so the review form itself loads.
- 3Copy the URL your browser has landed on straight out of the address bar. That copied URL — whatever it looks like — is what you paste into the generator above as a URL code.
Test the copied link signed out before you print
A URL you captured while logged in to your own Tripadvisor account can carry session or tracking parameters that mean nothing to a stranger's phone. Paste it into a private or incognito window first and confirm a signed-out visitor reaches a usable review form. Then scan your finished code with a real phone and check the same thing again.
Because we can't point at a documented, stable URL pattern, make this one a dynamic code. If Tripadvisor reshapes its links, you repoint the code you already printed instead of reprinting every table card and room sign. That is the single strongest argument for dynamic on this whole page.
As with Google, you need access to your own listing to manage it. If an agency, head office or a franchise owner holds that access, ask them to walk the three steps above and send you the URL.
Trustpilot, Facebook and everything else
The mechanics never change: find the page you want customers to land on, copy its URL, and turn that URL into a QR code. What differs is each platform's rules about asking, so check the platform's own guidelines the way we did with Yelp above rather than assuming Google's norms carry over.
Wanting one printed code to reach several platforms is the usual next question, and one QR code can only hold one destination. Point it at a single page that lists all of them instead — either a link page with a button per platform, or the approach in our QR code for feedback guide. One code, one sticker, every platform behind it.
What you get from the generator above
- Choose the URL type and paste your Yelp or Tripadvisor link. URL codes are dynamic, so they stay editable and report scan analytics.
- Designing and previewing need no account. Downloading the file needs a free account — no card.
- Download SVG for print — it comes with any paid plan or the one-time Download Pack. In this create flow SVG is the vector format, so it scales to a window decal without softening; the PDF here is a 1024-pixel image placed on an A4 page, and the free PNG tops out at 1024 pixels too.
- Downloads carry no watermark on any plan, free included. The only free-plan branding is a small “Powered by QRKit” label on the scan page a dynamic code passes through, never on the image you print.
Got your Yelp or Tripadvisor link? Paste it into the generator above →
Three ways
How to Get or Create a Google Review QR Code (3 Free Methods)
Method 1: Download from Google
SimplestOpen “Read reviews” then “Get more reviews” in your Google Business Profile and Google shows a QR code alongside the link. There is no download button: right-click the code and choose “Save image as…” to keep it. Google only generates this code in a desktop browser, so it won't appear on your phone.
Pros
Free, fast, no third-party tool needed.
Cons
No branding (plain black-and-white), no scan tracking, can't add a logo or colors, can't edit later.
Method 2: Review Link + Generator
Most ControlUse the review URL you copied in the previous section. Paste it into any QR code generator like the one above, choose “Dynamic QR Code” for tracking and editability, customize with brand colors, your logo, and a CTA frame like “Scan to Review Us!” Download a PNG free; SVG for print comes with any paid plan or the one-time Download Pack.
Pros
Full branding, scan tracking, editable destination, print-ready.
Cons
Requires finding your review link first.
Method 3: Direct with QRKIT
FastestPaste your Google review link directly into the generator above. QRKIT handles the QR code generation with all customization options, including logo, colors, frames, and dynamic tracking. One step, full control.
Pros
Fastest workflow, full branding and analytics included.
Cons
Requires a free QRKIT account to download the file, save it, or track scans.
Pro tip: Always use a Dynamic QR Code. If Google ever changes their review URL format, you can update the destination in seconds without reprinting. And you get scan analytics to know which placements work best (basic scan counts are free; device and location breakdowns are on paid plans from $6/mo).
Native vs branded
Google's Built-In Review QR Code vs. a QRKIT QR Code
Google's own Business Profile gives you a free, plain QR code. Here's how it compares to a branded, trackable one you make here.
| Feature | Google's built-in QR | QRKIT |
|---|---|---|
| Cost | Free | Free to create; download the PNG with a free account |
| Logo & brand colors | No, plain black & white | Yes |
| Custom “Review us” frame | No | Yes |
| Editable after you print | No, locked forever | Yes, with a dynamic code |
| Scan tracking | No | Basic scan count free; device & location analytics from $6/mo* |
| Download formats | Basic image | PNG free; SVG (vector) & PDF on paid plans or a one-time pack |
| Multiple locations | One code per profile | Manage many dynamic codes from one dashboard (paid plans, from $6/mo); bulk-generate on Plus |
| Account needed | Google account | None to design and preview; a free account to download the file |
*$6/mo = Starter billed annually. Bulk generation is on the Plus plan and up, from $16/mo billed annually.
Branding
Customize Your Google Review QR Code: Logo, Colors & Design
Branded QR codes get significantly more scans than generic black-and-white codes. Here are the key branding elements to consider:
- Colors: Match your brand palette. Maintain strong contrast, with a dark pattern on a light background. Avoid low-contrast combinations.
- Logo: Add your business logo in the center. QRKIT generates every code at error-correction level Q, so keep the logo small and scan-test the result before printing. See the full guide to building a QR code with a logo.
- Frame: Add a CTA frame such as “Scan to Review Us!”, “Leave Us a Review”, or “Tell Us About Your Experience.”
- Shape: Custom dot patterns (rounded, dots, diamonds) vs traditional squares. Choose what matches your brand style.
The generator above opens on the Templates tab with a ready-made review design — a “★ REVIEW US ★” frame. Pick it, drop in your logo, and download. You can also edit the frame text to anything you like, such as “Scan to review us” or “Loved your visit?”
Need full design control? See all customization options
Size Guide by Placement
Business Cards
2 × 2 cm
0.8 × 0.8 in minimum
Table Tents
5 × 5 cm
2 × 2 in recommended
Posters
10+ cm
4+ in minimum
Window Decals
15+ cm
6+ in outdoor
Rule of thumb: QR code width should be at least 1/10th of the expected scanning distance. For full dimensions, quiet-zone, and scan-distance specs, see the QR code size guide.
Download & print
How to Download and Print Your Google Review QR Code
How to Print a QR Code for a Google Review (Step by Step)
Downloading your Google review QR code as a PNG is free on an account that never asks for a card; SVG and PDF come with any paid plan or the one-time Download Pack. Sign in to save a dynamic code you can reprint later. Pick the format that matches where the code goes:
- SVG — vector, scales to any size without blur. Best for print shops and large signage.
- PNG — for screens, email signatures, and social posts.
- PDF — a ready-to-print A4 handout with the code centered. It embeds a raster image, not vector paths, so send a print shop the SVG.
- Download the SVG from the generator above — it is the format a print shop can scale to any size (designing needs no account; SVG and PDF downloads come with any paid plan or the one-time Download Pack).
- Set the size using the placement guide above.
- Print at 300+ DPI — at least 2 cm wide for cards and 5 cm for counter stands — on matte or laminated stock. For more, see our guide to printing QR codes.
- Scan-test the printed copy before you run a full batch.
Display materials
Review Us QR Code: Stands, Stickers & Cards
Once your QR code is downloaded, you need something to put it on. These are the three display materials small businesses use most — all work with a free static code, and a dynamic code lets you compare which one gets scanned.
Stands
Acrylic counter stands and NFC + QR combo stands, from Amazon and Vistaprint. Print your QR at 5 × 5 cm or larger.
Stickers & decals
Weather-resistant vinyl for windows, doors, and counters. See the placement ideas below for outdoor sizing.
Review cards
A “Review Us” card is a wallet-size card with your Google review QR and a short “Review us on Google” line — handed over at checkout or left with the invoice. Keep the code at 2 × 2 cm minimum.
Placement ideas
Where to Put a QR Code to Leave a Google Review (10+ Ideas)
Physical Locations
Table Tents & Counter Displays
Restaurants, cafes, salons, auto shops. Place at checkout or on tables. Best material: acrylic stand or laminated card. Captures customers at their most satisfied moment.
Business Cards
Print the QR code on the back of your QR code business card. Customers take it home and scan when convenient. Ideal for service professionals: contractors, consultants, real estate agents.
Receipts
Print at the bottom of every receipt. Captures the moment right after a successful transaction. Works for any business that prints receipts.
Product Packaging
Include inside or on packaging for e-commerce, takeout, or retail products. Customers see it when unboxing, a high-delight moment.
Window Decals & Door Stickers
Storefront signage inviting passers-by. Print your code as QR code stickers for easy application to windows, doors, or counters. Use weather-resistant vinyl for outdoor placement. Include a clear CTA like “Scan to Review Us on Google.” Pair it with a Google Maps QR code so customers can also find your location in one scan.
Posters & Wall Displays
Waiting rooms (dental offices, clinics), lobbies, elevator areas, restrooms. Capture idle time when customers are already looking around.
NFC + QR Combo Stands
Physical stands supporting both NFC tap and QR scan. Maximum compatibility, with NFC for newer phones and QR for everyone else. Available from Amazon and Vistaprint.
Invoices & Quotes
For service businesses: add to the footer of invoices, proposals, and service quotes. Customers see it after they've agreed to pay, a natural review moment.
Digital Locations
Email Signatures
Add the QR code image or a “Leave us a review” link with a short URL to every outgoing email. Passive review collection on autopilot.
Social Media Posts
Share the QR code as an image on Instagram, Facebook, or LinkedIn with a caption asking for reviews. Reaches your existing happy customers — see more social media QR code ideas.
Website Footer or Contact Page
Embed the QR code on your site for web visitors who want to leave a review. Especially useful for mobile visitors.
Post-Purchase Thank-You Pages
After a booking or purchase confirmation, show the QR code with “Enjoyed your experience?” Customers are already engaged and positive.
SMS Follow-Ups
Send the short URL (from your Dynamic QR Code) via text 1–2 hours after service — high open rates and perfectly timed. For text outreach, see our SMS QR code guide.
Industry Quick-Picks
Restaurants: Table tents + receipts + takeout packaging
Hotels & Hospitality: Front-desk card + in-room card + post-checkout email
Healthcare & Dental: Waiting room poster + follow-up email + appointment reminder SMS
Retail: Counter display + product packaging + receipts
Home Services (plumbers, contractors, cleaners): Business card + invoice footer + follow-up SMS
Professional Services (lawyers, accountants, consultants): Email signature + business card + thank-you page
Need detailed feedback? Use a Google Form QR code to collect structured survey responses alongside your Google reviews.
Best practices
Best Practices to Get More Google Reviews with QR Codes
Timing Is Everything
Ask when the customer is happiest, right after a positive interaction. For restaurants: with the check. For services: upon completion. For retail: at checkout.
Direct to the Review Form
Ensure the QR code links to the writereview URL (the blank form), not the general business listing. Test by scanning before printing.
Respond to Every Review
Google says helpful, positive replies show customers you're responsive — it makes no ranking promise, so treat this as customer care, not SEO. Respond to positive and negative reviews within 24–48 hours. Thank reviewers and address issues constructively.
Don't Incentivize Reviews
Google's policies prohibit offering discounts, freebies, or rewards in exchange for reviews. Focus on making the process easy, not transactional. Violations can result in review removal.
Track and Iterate
Use Dynamic QR Code scan analytics to measure which placements drive the most scans. Double down on what works. Remove or reposition codes that don't get scans. Pair with NFC stands (Amazon, Vistaprint) for maximum reach.
Add Context Near Your QR Code
A QR code alone is meaningless, so always add a sign or label explaining what scanning does. Lines like “Enjoyed your visit? Scan to leave us a Google review” or “Review us on Google” convert far better than a bare code.
Train Your Staff
Give your team a simple script: “If you enjoyed your experience, we'd love a Google review! Just scan this code, it takes 30 seconds.” Staff who mention the QR code at the right moment drive significantly more reviews.
Compare
Static vs Dynamic Google Review QR Code
Which do you need? It depends on whether you want to track scans and update the destination after printing.
Static Google Review QR Code
FreeEncodes the Google review link directly in the QR pattern. Works forever, unlimited scans, no internet connection required. However, if Google changes the review URL format, you'll need to generate and print a new QR code. Create a static code by switching the generator above to Static QR before you download — or start from the free QR code generator.
Best for
Single location, no tracking needed, budget-conscious.
Dynamic Google Review QR Code
RecommendedUses a short redirect URL you control from your QRKIT dashboard. You can edit your QR code destination anytime, track scans (when, where, what device), and deactivate the code if needed, all without reprinting.
Best for
Businesses that print materials, multi-location setups, anyone who wants analytics.
Our recommendation: Use a Dynamic QR Code for any business that plans to print their Google Review QR code on physical materials. The ability to update the destination without reprinting pays for itself the first time Google changes a URL format.
Multi-location
Google Review QR Codes for Multiple Locations
Each Google Business Profile location has its own review link, so a franchise or chain needs one QR code per location. Give each location a dynamic code and you can compare which branch collects the most reviews.
Manage every location's code from one dashboard and see per-location scan counts on paid plans from $6/month billed annually — Starter includes 12 dynamic codes and Plus includes 200. See QR codes for business for team and multi-location use.
For a large rollout, generate every location's code at once from a spreadsheet with the bulk generator — on the Plus plan and up, from $16/month billed annually.
Watch out
5 Mistakes That Kill Your Google Review QR Code
Linking to the Wrong Page
Ensure the URL goes to the writereview form, not the general business listing page. Test by scanning before printing. The right URL contains “writereview” or “review” in it.
Using a Static QR Code for Printed Materials
If Google changes the review URL format (it has happened before), every printed static code becomes useless. Dynamic codes let you fix this in seconds without reprinting anything.
Making It Too Small
A QR code on a business card under 2 cm wide won't scan reliably. Follow the size guide above. When in doubt, go bigger.
No Call-to-Action
A bare QR code with no context gets ignored. Always add a frame or nearby text explaining what it does: “Scan to Review Us on Google.”
Not Tracking Scans
Without analytics, you're guessing which placements work. A Dynamic QR Code tells you exactly how many people scan each placement, so you can optimize.
QR code not scanning? Troubleshooting guide
Google Reviews QR Code — Frequently Asked Questions
Get started
Ready to Collect More Google Reviews?
Create your free Google Review QR code in under 60 seconds. Add your logo, track scans, and print it anywhere.
Want to add your logo and brand colors? Customize your QR code
Want to collect feedback across all channels, not just Google? See our complete QR code for feedback guide, which covers Google Reviews, surveys, star ratings, and anonymous feedback.
Related guides: Do QR codes expire? · PDF to QR code · WiFi QR code · Instagram QR code · QR code marketing · Scan analytics.
Last updated: August 2026
