Free Custom QR Code Generator & Maker
Use the free custom QR code maker to set your brand colors, dot shapes, eye styles, and frames — then download a PNG with a free account. SVG and PDF come with any paid plan or the one-time Download Pack.
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How it works
How to Create a Custom QR Code in 5 Steps
Whether you need a QR code for a business card, product packaging, or event poster, our custom QR code generator walks you through the process in five simple steps. Its built-in logo support makes it easy to add your brand identity to every code you create.
Step 1
Choose Your QR Code Type
Select what your QR code links to: a website URL, digital business card (vCard), WiFi credentials, PDF document, or any of 20+ content types. Each type is optimized for its specific use case.
Step 2
Add Your Content
Paste your URL, enter contact details, or upload a file. For marketers: link to a campaign landing page. For events: link to a schedule or RSVP form.
Step 3
Upload Your Logo
Drag and drop your brand logo (PNG, JPG, or WEBP). The logo appears in the center of the QR code, sized and placed for you. Every code is generated at error-correction level Q, which recovers about a quarter of the pattern — enough to read around the logo.
Step 4
Customize the Design
Match your brand: pick foreground and background colors, choose one of six body dot shapes (Classic, Bubble, Smooth, Sharp, Elegant, Dots), style the three corner eyes, and add a frame.
Step 5
Download & Use
Download a PNG for web and email with a free account. SVG (for scalable print) and PDF (for professional layouts) come with any paid plan or the one-time Download Pack. Print on business cards, packaging, posters, flyers, or product labels — your custom design stays crisp at any size.
Pro tip: Always test your custom QR code with multiple devices before mass printing. Keep high contrast (dark foreground on light background) — that is the one thing you control that decides whether a code scans. Choose dynamic mode to track your custom QR code scans with location, device, and time data. For print sizing recommendations, see our QR code size guide.
Customization features
Custom QR Code Design: Colors, Shapes & Frames
Our custom QR code generator gives you full design control over every element of your QR code. Set your brand colors, dot shapes, eye styles, and frames to create codes that match your identity perfectly.
Logo & Brand Mark
Upload a center logo in PNG, JPG, or WEBP. Your brand front and center on every QR code. The generator automatically applies error correction so your logo never breaks scannability.
Custom Colors
Create a colored QR code in any solid or gradient palette. Set the pattern, background, and eye colors independently and enter hex codes for exact brand matching — or switch the background from Solid Color to Transparent so the code drops onto your artwork with no white box behind it. Keep high contrast for reliable scanning.
Body Shapes
Change the data dots with six patterns — Classic, Bubble, Smooth, Sharp, Elegant, and Dots — for a unique look.
Eye Frames
Customize the three corner markers with unique frame styles that complement your overall design.
Eye Balls
Change the inner shapes of the corner markers for added personality and brand flair.
Frames & Borders
Add a call-to-action frame or branded border around your QR code. Frames like “Scan Me” or “Get Offer” tell people what to expect before they scan.
Fully customizable
A Fully Customizable QR Code Maker
Control every element of your QR code in one free maker. Each customizable QR code can carry your logo, brand colors (solid or gradient), a choice of body-dot patterns, styled corner eyes, and a call-to-action frame — build a customisable code that matches your brand in minutes. Because a QR code is a type of 2D barcode, the same rules apply to a custom QR barcode as to any code: keep high contrast and test before printing so it scans on every device.
Personalized & colored designs
Personalized & Colored QR Code Designs
Personalize a QR code to fit any occasion — a personalised code for a wedding invite, a colored code that matches your packaging, or a brand-palette code for a business card. Pick a solid or gradient pattern color, set a solid background color or switch the background to Transparent, drop in a logo, and choose a dot pattern. Every custom designed QR code is free to design, and free to download with no watermark on a free account — only editing a saved code’s design or adding unlimited scans and advanced analytics moves to a paid plan, from $6/month on Starter (billed annually).
Background control
Transparent QR Code Generator: Solid Background or No Background at All
The background is its own control in the design step, under Background. It has two settings — Solid Color and Transparent — and both are free on every plan. Nothing about the background is held back for paid accounts.
Solid Color
Pick the background from the swatch picker or type an exact hex value. It is set independently of the pattern color and the corner-eye colors, so you can put a brand-tinted panel behind a black pattern, or a pale cream behind a deep navy one. Which combinations actually survive a scanner is a separate question — the QR code color guide works through it.
Transparent
One click drops the background fill, including the fill behind the quiet zone — the quiet-zone margin itself stays, because the code needs it to scan. The preview switches to a checkerboard so you can see the transparency rather than guess at it, and the exported code sits directly on your artwork with no white rectangle around it — the reason most people want a transparent QR code in the first place.
Which files actually keep the transparency
- SVG and PNG — yes. With Transparent selected and no frame applied, the SVG has no background at all and the PNG carries a real alpha channel, so both drop straight into a layout. The PNG from this page is 1,024 px on its longest side.
- Frames — only the circle one. Transparency applies to the code itself. The four campaign frames paint their own solid panel behind the code, so a framed export is not transparent no matter how the background is set. The circle frame is drawn as a ring, so it is the one frame that leaves the transparency intact — otherwise leave the frame off if you need a transparent file.
- PDF — no. The PDF offered here is that same 1,024 px image centered on a white A4 sheet, so it prints on white whatever the background is set to. If you need the background gone, take the SVG or the PNG.
- Getting the file. Designing costs nothing and needs no account. Downloading the finished code does need a free account — no card, no watermark on any plan. That free download is the PNG; the SVG and PDF come with any paid plan or the one-time Download Pack. Codes you have saved can be re-downloaded from the dashboard later, and the PNG there keeps its transparency too.
One thing to know before you place it. A transparent code has no brightness of its own — it borrows whatever it lands on, quiet zone included. The live scannability warning in the design step checks a transparent background as if it were white, which is the common case but not your case if the artwork underneath is dark or busy. Judge the contrast against the surface you are actually placing it on, and see the color and background guide for what the contrast rule allows. For print sizing, the QR code size guide covers the quiet zone in millimetres.
Benefits
Why Customize Your QR Code?
A custom QR code generator turns a generic black-and-white square into something that reads as yours. A code carrying your logo, your palette and your frame tells someone whose code it is and what happens when they scan it — before they decide whether to bother.
Brand Recognition
Custom QR codes with logos and colors are more recognizable and inviting to scan than plain black-and-white codes. Customers instantly associate the design with your brand before they even scan.
Professional Appearance
Custom QR codes show attention to detail and build trust with your audience.
Designed to Be Noticed
Color and logos make QR codes more visually inviting. A well-designed QR code on a poster or flyer draws attention that a plain code simply doesn’t.
Consistent Branding
Match QR codes to your marketing materials, packaging, and signage for a cohesive brand experience. Use the same hex colors, logo, and style across all your QR codes for visual consistency.
Memorable Design
Stand out from generic QR codes that all look the same. A unique design gets noticed and remembered.
Free & Unlimited
Design and download as many static custom QR codes as you need. No watermarks on any plan and no credit card required — downloading the finished file needs a free account. The free plan also includes 1 dynamic code with up to 100 scans a month.
QR code types
Popular QR Code Types to Customize
Every QR code type supports full customization. Choose a type to get started.
URL QR Code
Link to any website
Customize →
vCard QR Code
Share contact details
Customize →
Business Card QR Code
QR codes for business cards
Customize →
WiFi QR Code
Share network credentials
Customize →
PDF QR Code
Link to downloadable PDFs
Customize →
Social Media QR Code
Connect to all your profiles
Customize →
Menu QR Code
Link to a hosted menu page
Customize →
Event QR Code
Share event details
Customize →
Wedding QR Code
Photos, RSVPs & invitations
Customize →
Google Review QR Code
Collect customer reviews
Customize →
Image QR Code
Show a photo when scanned
Customize →
Static or dynamic
Static vs Dynamic Custom QR Codes
Every design choice — your logo, brand colors, dot shapes, corner eyes, and frames — is free on every QR code you create, static or dynamic. The difference is what happens after you download.
Static custom QR code
The image encodes your data directly. It's yours to keep, never expires, and has no scan limit — ideal for business cards, packaging, and print where the destination won't change. Free to design, and free to download with no watermark on a free account.
Dynamic custom QR code
Point the code at a short link you can edit after printing, and add scan analytics and tracking (location, device, and time). Unlimited scans and advanced analytics start on a paid plan from $6/month (Starter, billed annually); bulk generation starts on Plus ($16/month billed annually).
Best practices
Custom QR Code Design Tips
Follow these best practices when using a custom QR code generator to ensure your custom QR codes scan reliably and look professional across print and digital media.
01
Keep Contrast High
Dark foreground on light background ensures maximum scannability. Avoid low-contrast combos like light gray on white or yellow on cream.
02
Logo Sizing Is Handled
You don’t have to size the logo yourself — the generator places it and sizes it for you. QR codes use four error correction levels (L/M/Q/H); every code here is built at level Q, which recovers about a quarter of the pattern and leaves room to read around the mark.
03
Test Before Printing
Always scan your custom QR code with 2–3 different devices and apps before mass production. What looks good on screen may not scan reliably.
04
Use SVG for Print
Use PNG — what a free account downloads — for digital channels like email, websites, and social media. For print, the SVG is the vector format on this page, so it scales to any size without pixelation, which is what posters, banners, and packaging need; SVG and PDF come with any paid plan or the one-time Download Pack. The PDF offered here is a 1,024 px image on an A4 sheet, so treat it as a ready-to-print handout rather than a scalable master; saved codes re-download from the dashboard as true vector PDF or EPS.
05
Avoid Inverting Colors
Light-on-dark QR codes (white dots on dark background) can fail on older scanners. Stick to dark-on-light for universal compatibility.
Universal compatibility. QRKIT's QR codes use standard error correction and comply with the ISO 18004 QR code standard. Your custom QR codes work with every major scanning app and smartphone camera.
Custom QR Code Generator — Frequently Asked Questions
Get started
Design Your Custom
QR Code Now
Use the free custom QR code generator to add your brand mark, pick custom colors, and choose unique shapes — download a PNG with a free account, or SVG and PDF with any paid plan or the one-time Download Pack.
Customize any of our 20+ QR code types. Check the QR code size guide for print dimensions. Ready to print your QR codes on labels? See the complete QR code labels guide for Avery printing, sizing, and material selection. You can also print your custom design on custom QR code stickers for packaging, products, and promotional use. For a dedicated logo-first workflow, see our QR code generator with logo page. Want a coordinated look without setting each control yourself? Start from one of our QR code templates and edit from there.
